February 18, 2025

Future-Proofing Your Fashion Business: Trends & Technologies to Watch

Explore the future of fashion with AI, sustainability, digital product passports, and how PLM/ERP systems help brands stay competitive in a rapidly evolving industry.

Operations & Growth

8-10 min read

The fashion industry is changing faster than ever. Consumer expectations, sustainability regulations, and technological advancements are forcing brands to adapt or risk falling behind.


As we move into the future, key innovations—including AI-driven design, digital product passports, and blockchain-based supply chain tracking—are reshaping how brands develop products, interact with customers, and ensure sustainability compliance.


This article explores the biggest trends shaping fashion’s future, and how PLM (Product Lifecycle Management) and ERP (Enterprise Resource Planning) systems can help businesses future-proof their operations and stay ahead of industry disruptions.

1. Artificial Intelligence (AI) in Fashion Design & Supply Chains


AI is transforming every part of the fashion industry—from trend forecasting and design automation to inventory management and personalized shopping experiences.

How AI is Changing Fashion:


  • AI-powered trend forecasting analyzes consumer behavior and social media patterns to predict emerging styles.

  • Automated pattern-making and 3D design tools reduce design time while improving accuracy.

  • AI-driven demand forecasting optimizes inventory, reducing overproduction and deadstock.

  • Virtual try-on and personalized shopping assistants enhance customer experiences.


✔ How PLM Helps:

  • AI-generated trend reports can be integrated into PLM for data-driven design decisions.

  • Automated size grading and pattern development improve accuracy and efficiency.


✔ How ERP Helps:

  • AI-driven inventory tracking predicts restocking needs before shortages occur.

  • Personalized marketing insights from ERP help brands target the right customers at the right time.


Example: A global sportswear brand implemented AI-driven demand forecasting and reduced overproduction by 35%, leading to major cost savings.

2. Digital Product Passports: Enhancing Transparency & Circular Fashion


As sustainability regulations tighten, Digital Product Passports (DPPs) are becoming mandatory in Europe and expected to expand globally.

What is a Digital Product Passport?


  • A QR code or NFC tag embedded in a garment containing traceability data.

  • Provides information on material origin, production process, carbon footprint, and recyclability.

  • Helps brands comply with EU Green Deal, Ecodesign for Sustainable Products Regulation (ESPR), and extended producer responsibility (EPR) laws.


✔ How PLM Helps:

  • Stores material sourcing, supplier details, and sustainability certifications.

  • Automates compliance reporting to ensure regulatory adherence.


✔ How ERP Helps:

  • Links DPPs to inventory and sales systems for seamless tracking.

  • Provides customers and retailers with real-time sustainability data.

Example: Luxury brand Chloé is implementing DPPs across its collections, ensuring full transparency from sourcing to end-of-life recycling.

3. Blockchain for Supply Chain Transparency


Consumers and regulators demand greater supply chain accountability. Blockchain technology offers a tamper-proof, decentralized system to verify every step of the supply chain.

Why Blockchain Matters:


  • Ensures ethical sourcing verification by storing unchangeable records.

  • Reduces counterfeiting risks through digital authentication of high-end products.

  • Tracks carbon footprint and material certifications in real time.


✔ How PLM Helps:

  • Integrates blockchain-powered traceability features for ethical sourcing compliance.

  • Stores factory certifications and audit history in one secure location.


✔ How ERP Helps:

  • Links blockchain data to inventory tracking, ensuring authenticity at the point of sale.

  • Helps brands manage returns and repairs with verified ownership records.

Example: LVMH, Prada, and Richemont partnered on AURA Blockchain to verify product authenticity and material traceability.

4. On-Demand Manufacturing & 3D Printing


Fast production turnaround and sustainable inventory practices are shifting brands toward on-demand and 3D-printed fashion.

How On-Demand Manufacturing is Changing Fashion:


  • Reduces overproduction by producing garments only after an order is placed.

  • Shortens production lead times with localized micro-factories.

  • 3D printing enables customized, waste-free garment creation.


✔ How PLM Helps:

  • Supports digital-only design and sample approval, reducing the need for physical prototypes.

  • Stores 3D fabric simulations and virtual fitting models.


✔ How ERP Helps:

  • Links made-to-order production with inventory management for real-time efficiency.

  • Automates demand-based restocking to prevent overproduction.


Example: Adidas launched its Futurecraft 4D sneakers, using 3D printing to reduce material waste and production time.

5. Smart Fabrics & Sustainable Materials


Next-generation textiles are enhancing functionality and sustainability in fashion.

Top Smart & Sustainable Fabric Innovations:


  • Biodegradable materials (e.g., Mylo™ mushroom leather, Piñatex® pineapple fiber).

  • Self-cleaning fabrics reducing water usage.

  • Smart textiles with temperature regulation and health-tracking capabilities.


✔ How PLM Helps:

  • Centralizes sustainable material libraries for easy access by design teams.

  • Automates compliance tracking for sustainability certifications.


✔ How ERP Helps:

  • Ensures proper costing and supplier management for innovative materials.

  • Tracks material lifespan and recyclability for circular fashion models.


Example: Stella McCartney partnered with Bolt Threads to develop Mylo™ mushroom leather, a cruelty-free and biodegradable leather alternative.

6. Virtual Reality (VR) & The Metaverse in Fashion Retail


The future of fashion retail includes virtual shopping, digital fashion, and metaverse collaborations.

How Fashion Brands Are Using VR & the Metaverse:


  • Virtual showrooms and fashion weeks reduce carbon footprints.

  • NFT-based digital fashion collections for avatars and gaming platforms.

  • Augmented reality try-ons for e-commerce personalization.


✔ How PLM Helps:

  • Manages virtual fashion assets for metaverse collections.

  • Links 3D garment files for digital showroom integration.


✔ How ERP Helps:

  • Tracks digital product inventory and NFT transactions.

  • Manages royalty payments for digital designers and creators.


Example: Gucci’s Gucci Vault Metaverse integrates NFT fashion with blockchain authentication.

How PLM & ERP Future-Proof Fashion Brands


| **Trend** | **PLM Functionality** | **ERP Functionality** |
| --- | --- | --- |
| **AI & Automation** | Centralizes AI-driven design files | Optimizes AI-powered demand forecasting |
| **Digital Product Passports** | Stores product lifecycle data | Links DPPs to inventory tracking |
| **Blockchain Traceability** | Verifies ethical sourcing | Secures product authenticity |
| **On-Demand Production** | Supports digital design & 3D approvals | Syncs real-time demand with production |
| **Sustainable Smart Fabrics** | Manages material compliance | Tracks cost efficiency

Conclusion


The future of fashion depends on innovation, sustainability, and digital transformation. Brands that adopt PLM and ERP systems can stay ahead of industry shifts, optimize operations, and build trust with conscious consumers.

Next Steps:


  • Schedule a demo of KOBO PLM & ERP to future-proof your business.

  • Download our Fashion Tech Innovation Guide.

  • Learn how digital product passports will impact your brand.

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